Canada Goose is one the most well-known brand in the world which was found in the second part of XX century. All Canada Goose products are created to protect us from extremely cold weather conditions. High quality of these brand products creates warm and comfortable atmosphere. Our mission is to free people from the cold, no matter where they live and empower them to experience more from life. We set standards to create the best, most authentic and innovative products that have been proudly made in Canada. These guidelines should be used for Canada Goose communications to maintain brand consistency around the world. Main parts of products are high-quality down which has extremely good thermal isolation effect and another main part is coyote fur – which never freezes, does not hold water and the uneven hair lengths create a windbreak that protects exposed skin, helping to reduce heat loss from the face. Most of expedition in the north and south poles are using these brand products.