In 1967, the Swedes Rolf Lind and Göte Huss and the American Jerry O’Sheets had a vision in Stockholm. They wanted to offer young people uncomplicated fashion that would suit their lifestyle and underline their personality. So they created the fashion label Marc O’Polo. Their idea: “To use natural materials like cotton, wool, linen, silk. Because only natural materials can give our clothes the look we want them to have! We use synthetics only when we have to.” “Nature’s materials” was and always remained the heart and soul of Marc O’Polo as the core of its brand identity. Marc O’Polo thus became a fashion innovator and quickly developed into the forerunner in premium casual wear in Europe. Today the brand is the epitome of casual-sporty fashion of mostly natural materials. It is and remains an expression of its time, by giving the spirit of the times a stylish form.
Key Business data: In the latest business year 2009⁄2010 the company with about 1300 employees around the world, had market sales of some 329 million euros (previous year 306 million euros).
We want to grow profitably and be the most-desired premium casual lifestyle brand on the European market.
